It’s the process a business goes through in order to raise money, so that the business can expand or transform itself.
Your business/financial analysis report, financial model, valuation, pitch book, or Information Memorandum will be compiled
NDA and mandate are signed on agreed terms after target companies/investors are reached out using a tailor made methodology.
We use the below methodology to reach interested investors:
- Push marketing
- Pull marketing.
The target is unknown hence we use various techniques to reach the investor. We have a large investor base and in an average an investor gets 5 – 10 proposals every day and makes around 10 transactions per annul.
Hence, we must do an in-depth research to identify new people/ investors/buyers. Besides identifying the investor names, we also use the method of identifying people by analyzing upstream, downstream, equal or big companies. We approach individuals or companies to become an investor in our client proposals.
OUR ACTION PLAN
(a) Method 1- Identity platforms to get investor networking like BIZIT, bankerburry, SMERGER, etc. Then by paying a certain amount, we list our client requirements on these platforms, and we continue with the process. This process is a time-consuming process with a lesser success rate. Each wrong connection leads to not just loss of money but most importantly, our credibility with the investors
(b) Method 2- The target company’s contact details can be collected by conducting intensive and detailed research and networking. We then pay and use various platforms like rocket reach, etc to get contact details